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Creating a Clear Line of Sight Through Inputs, Strategy and Execution
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Last week Line of Sight Group delivered a presentation to the local chapter of the Product Development and Management Association (PDMA) entitled, “The Intersection of Strategy and Product Development/Management.” The event was held at Padilla in Minneapolis and attended by 50 product management and strategy practitioners. Line of Sight Group Founder and President, Steve…
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Identifying and Connecting the Dots at the Product Conf 2017
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On Monday, Line of Sight Group attended the Product Conf 2017 put on by DevJam at the History Center in St. Paul. This year’s theme was “Product Chemistry.” There were several tracks of presentations focused on product management, business-based architecture, development operations, customer experience and user-selected topics. We jumped around to take in at…
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To Increase CX (and Revenue), This Lender Gave Customers a Blank Check
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Line of Sight Group constantly engages in activities to keep abreast of trends in innovation, customer experience, sales methods, service adoption and business model transformation. One trend we have noticed are the parallels in the disciplines of product management, service design and customer experience. Over the past few weeks, we have attended events and…
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Line of Sight’s Competitive Intelligence System Now SCIP Endorsed
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Line of Sight Group is proud to announce that our Market-i Competitive Intelligence System has been recognized as a SCIP “Endorsed” product! Strategic and Competitive Intelligence Professionals (SCIP) is the nonprofit Association representing the Integrated Intelligence industry internationally for over 32 years. What makes our system unique? Prior to launching Line of Sight Group…
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Cargill Uses Competitive Intelligence to Sharpen its Global Customer Experience Program
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One of the ways that Line of Sight Group keeps abreast of key marketplace trends is to attend industry association events. We recently attended an American Marketing Association (AMA) meeting that examined Cargill’s global customer experience model which is deployed to create consistently positive customer experiences despite a wide diversity of customers, products, geographies…
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How do election results change my company’s strategic, business, and product plan assumptions?
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Were your strategic, business, and product plan assumptions based on one candidate winning or did you have scenarios for either outcome? Did you have a scenario in which one party would control the Presidency, House of Representatives and the Senate? How dependent were your strategy decisions on U.S. trade policy, corporate and individual tax…
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OUR STRATEGY ISN’T WORKING
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Our strategy doesn’t seem to be working. What’s wrong? When company and business unit leaders or product and market managers share this question with me I answer with the following question: Is it your strategy, strategy execution or both? In most cases, they don’t know, so I take them down a path of a…
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Disruption and Innovation – Two Sides of the Same Coin
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Last week, Line of Sight Group attended the Product Development Management Association (PDMA) Annual Conference in Atlanta. Line of Sight Group was also an event sponsor. This is one of the ways that we keep a pulse on the opportunities and threats faced by the industries, companies and roles that we serve. We did…
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External vs. Internal: The Difference between Strategy and Planning
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As we enter the first days of October here in Minnesota, the leaves are turning, football is back and our clients are diving deep into their strategic planning for 2017. When the concept of strategic planning arrived in the business world in the mid-1960’s, corporate leaders embraced it as “the one best way’ to…
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Is it Time to Do Some Disrupting of Your Own?
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Much has been written about the fear of being disrupted. Maybe it is actually time to do a little disrupting of your own and strike fear into others. Here’s an example of a company thoroughly understanding their external environment, making a calculated move and capitalizing. The client was a successful, mid-tier player in a…