line of sight group

  • With Gratitude from Line of Sight Group

    Gratitude is emerging as a dominant change adults want, once the pandemic and other major changes of 2020 are over, according to an ongoing study from Ignite360. The emergence of the gratitude sentiment is an example of a societal change driver. Author Volpe insists that it’s time for action and companies must be proactive, rather than reactive. What opportunities…

  • Strategy as Learning – Why Your Strategy Should Be a Hypothesis You Constantly Adjust

    In the HBR article entitled  “Your Strategy Should Be a Hypothesis You Constantly Adjust” (link below) authors Edmondson and Verdin examine two cases of recent business failure: Wells Fargo’s and Volkswagen, and discuss the concept of ‘strategy as learning’. In both cases, the companies’ strategies were viewed by their top executives as analytically sound,…

  • Line of Sight Group: Proud Sponsor of ProductCamp Twin Cities 2018

    The team at Line of Sight loves it when we have a chance to attend and sponsor great events…and ProductCamp Twin Cities 2018 really fit the bill! The event was held for the second year at The Nerdery, where attendees were able to share insights and network with developers, engineers, project managers, marketers, user…

  • Line of Sight Group: Proud Sponsors of PDMA ProductCamp Twin Cities 2018

    The count-down begins for ProductCamp Twin Cities 2018 at The Nerdery in Bloomington, Minnesota! This is another great opportunity for Line of Sight Group to keep a pulse on the needs of product managers, by attending and sponsoring local events. ProductCamp is a user-driven “unconference” that brings together people who are passionate about products and…

  • Using Analytics to Stay Ahead of the Competition

    “As product strategists aiming to launch a new product or gain market share with a new enhancement, it is critical to be first to the finish line. The risk of losing the race can be in the millions of dollars and devastating to careers.”  – Steve Schulz, Line of Sight Group President and Founder…

  • Line of Sight Group: Proud Sponsors of SLA-MN & MALL Holiday Party

    One of the ways Line of Sight Group keeps current on trends is to attend and sponsor key events in the local market.  Last month, we had a chance to learn what was on the minds of professional researchers by attending and sponsoring the SLA-MN (Minnesota Chapter of the Special Libraries Association) and MALL…

  • Competing on Customer Experience in Retail

    Customer Experience is the area many retailers have chosen to compete on over the past few years. When it comes to shopping, it is breaking increasingly into “chore” vs. “cherish” activities. On the “chore” side, firms like Amazon offer commodity pricing, streamlined delivery, and voice recognition to make online ordering an easy experience for…

  • Competing in Financial Services

    Competing in the financial services industry can be as risky as it is broad. While the services of our clients in the financial services industry range from consumer finance to sophisticated back-office technology in the insurance industry, they all share a common challenge of dealing with quick, continuous and sometimes dramatic changes in the…

  • Strategic and Competitive Intelligence Tips and Techniques

    Last week, Line of Sight Group partnered with the Strategic & Competitive Intelligence Professionals (SCIP) Association to deliver a panel discussion to explore how various organizational roles define and use intelligence to formulate strategy and execute go-to-market initiatives. The panel consisted of practitioners from several industries and across several roles. There were panelists and…

  • SCIP Minnesota Presents: A Panel Discussion with Line of Sight Group, PDMA & CXPA Practitioners

    Line of Sight Group is proud to be part of SCIP Minnesota’s panel discussion later this month. President and Founder Steve Schulz will join other top experts in the competitive intelligence, product management, and customer experience arenas. The discussion will touch on and provide insight on common challenges, including the type of intelligence leadership…