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Celebrating with the Twins for the Win!
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Our team gathered this week to celebrate our 20 years in business. We kicked it off watching the Twins win in a 10th inning walk-off. Go Buxton! Thank you to our partners at Comintelli for joining us! Next up: SCIP Intellicon conference. Visit us at booth 308! https://www.scip.org/page/SCIP-IntelliCon2022-Competitive-Intelligence-Conference
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Our 20th Anniversary: Reflecting back
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It seems like yesterday when I started Line of Sight…how quickly 20 years have gone! As I sit here and reflect, I can’t help but think “wow do I have a lot to be thankful for!” From the people with whom I crossed paths early on and came with me on this journey, to…
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Grateful for You!
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As we celebrate 20 years in business this holiday season, our thoughts turn to those who helped shape our business over the years. We have accomplished amazing things together and we are incredibly thankful for your partnership – either now or in the past. Attached is a card to say thank you! In the…
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Exploring the Breadth of Intelligence Program Applications
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One of the changes we’ve observed since 2020 and the emergence of the COVID pandemic has been an increase in demand from business organizations for ways to systematically monitor and act on changes in their external environment (i.e. markets, competition and change drivers). While the onslaught of the pandemic was, of course, an extreme…
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Utilizing Planned Opportunism to Prepare for the Future
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With the U.S. and global society beginning to open up following the pandemic, the idea of ‘Planned Opportunism’ is a concept that organizations can use to quickly take advantage of new opportunities and jump ahead of their competition. As defined by Vijay Govindarajan, Coxe Distinguished Professor at Dartmouth College’s Tuck School of Business, “Planned…
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Adapting your business to the post pandemic world
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The return to normal is imminent. Vaccines are rolling out. Roadways, parks, stores and office buildings are bustling with activity. As we leap back to “normal,” it’s important to not simply dust off old strategies or programs designed for the pre-pandemic world. Rather, your time will be well spent evaluating the changed landscape around…
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With Gratitude from Line of Sight Group
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Gratitude is emerging as a dominant change adults want, once the pandemic and other major changes of 2020 are over, according to an ongoing study from Ignite360. The emergence of the gratitude sentiment is an example of a societal change driver. Author Volpe insists that it’s time for action and companies must be proactive, rather than reactive. What opportunities…
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Adaptive Strategy – How to Understand and Respond to Industry Changes that can Grow (or Ruin) Your Business
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When I guest lecture with the MBA students at the University of St. Thomas, I often begin with a question: “What do the following have in common?” “They are all extinct!” comes the response quickly. “Why?” I say. “Why are they extinct?” “Because they failed to adapt.” “Adapt to what?” I tease. With a…
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Line of Sight Client Wins Award
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Last week, one of Line of Sight’s clients won an award for her contributions to her company’s market insights and competitive strategy initiatives. Melissa works at a large, multinational organization in our healthcare vertical market, and leads the market research efforts at one of their main divisions. We assist her in collection, analysis and…
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Hope is Not a Strategy
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In mid -March of this year, when the coronavirus began shutting down schools, businesses and our normal way of life, the Minneapolis Star Tribune ran an interview with Michael Osterholm, director of the Center for Infectious Disease Research and Policy at the University of Minnesota. In it, Osterholm discussed some of the frustrations of…
