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Supporting Those Calling for Change
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In the wake of the death of George Floyd on May 25th and the ensuing protests and riots in our hometown of Minneapolis/St. Paul, some of our clients around the country are taking time this week to hold sessions with their employees to reflect on the systematic racial injustice in our country. We…
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Note to clients, partners and friends re: coronavirus
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Dear clients, business partners and friends of Line of Sight Group Obviously, we are living through extraordinary times. Over the past three weeks, we’ve seen dramatic changes in our basic way of life: rising cases of the deadly coronavirus, financial system meltdown, panic consumer buying, cancelled events, schools closed…and general confusion. We would like…
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Using External Data to Excel at Pricing
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A study published last year in HBR, Forbes and Bain and Company’s own outlets looked at top-performing B2B companies (as defined by increased market share, self-described excellent pricing decisions and execution of regular price increases). The findings suggest that top performers are more likely to: Employ tailored pricing at the individual customer and product…
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Successful Presentation at SCIP 2019
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Our joint presentation with Michelle Volesko Brewer from Wolters Kluwer was a resounding success on Wednesday, based on participant surveys. About 30 participants learned about and shared experiences with Managing Complex CI Projects. This session focused more on the ‘Art’ of the role of strategy professionals rather than the ‘science’. Key Best Practice themes…
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Strategy as Learning – Why Your Strategy Should Be a Hypothesis You Constantly Adjust
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In the HBR article entitled “Your Strategy Should Be a Hypothesis You Constantly Adjust” (link below) authors Edmondson and Verdin examine two cases of recent business failure: Wells Fargo’s and Volkswagen, and discuss the concept of ‘strategy as learning’. In both cases, the companies’ strategies were viewed by their top executives as analytically sound,…
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Line of Sight Group: Proud Sponsors of PDMA ProductCamp Twin Cities 2018
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The count-down begins for ProductCamp Twin Cities 2018 at The Nerdery in Bloomington, Minnesota! This is another great opportunity for Line of Sight Group to keep a pulse on the needs of product managers, by attending and sponsoring local events. ProductCamp is a user-driven “unconference” that brings together people who are passionate about products and…
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Using Analytics to Stay Ahead of the Competition
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“As product strategists aiming to launch a new product or gain market share with a new enhancement, it is critical to be first to the finish line. The risk of losing the race can be in the millions of dollars and devastating to careers.” – Steve Schulz, Line of Sight Group President and Founder…
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Line of Sight Group: Proud Sponsors of SLA-MN & MALL Holiday Party
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One of the ways Line of Sight Group keeps current on trends is to attend and sponsor key events in the local market. Last month, we had a chance to learn what was on the minds of professional researchers by attending and sponsoring the SLA-MN (Minnesota Chapter of the Special Libraries Association) and MALL…
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Competing on Customer Experience in Retail
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Customer Experience is the area many retailers have chosen to compete on over the past few years. When it comes to shopping, it is breaking increasingly into “chore” vs. “cherish” activities. On the “chore” side, firms like Amazon offer commodity pricing, streamlined delivery, and voice recognition to make online ordering an easy experience for…
